Guide to Self-Publishing

I receive countless emails and messages from aspiring authors who want to know how to go about publishing their work. I do my best to respond to those messages, but many fall through the cracks because I’m simply too busy to keep up. Since I am an indie author, I do it all – from writing to marketing and everything in between. My job is full-time and then some. Therefore, my time is precious. So if you are one of the people who have contacted me and haven’t received a response, I’m so sorry. It’s not personal, I can assure you.

However, I do carry a soft spot for aspiring authors. The help I received when I was starting out was invaluable to me. I still remember all the writers who assisted me, and without them I’m certain I wouldn’t be where I am today. So that’s why I’m writing this post. This will give me a place to send the writers who contact me in the future.

If you are reading this post I am assuming you have a polished manuscript you are hoping to publish. And by polished, I mean, that you’ve had it read by multiple people other than yourself (or your family members) and that you’ve had it edited by a professional. If not, I would strongly urge you to do that.

At the bottom of this post, I have a list of editors that you can hire. I also use beta readers and they are free. They read through my early drafts and look for plot holes, inconsistencies, and content issues. My advice is to find avid readers who will be honest with you. You’re not looking for nice. You’re looking for someone who will be brutally honest about your story and what it needs.

All right, now that you have your polished manuscript, you are ready to read on.

I think the main thing to decide at this point is what you’re hoping to accomplish with your book. This will vary based on what you write – fiction, non-fiction, memoirs. For instance, I wrote my grandpa’s story a few years back. I didn’t do this to make money. I did it so my family would have all of my grandpa’s stories down on paper to pass down through future generations. Therefore, I strictly published this in paperback and I do no marketing for it. I really only published it for my family. However, with my fiction works, my goal is always to sell my work and make a living. It’s my livelihood. Therefore, all of my other books are available in both paperback and ebook.

To publish my books in paperback I use Createspace, which is a part of Amazon. I find that Createspace is user-friendly and responsive. There are other places you can use like Lightening Source, but I don’t know much about them.

Here is Createspace’s link: https://www.createspace.com/

If you are interested in getting your book in print, I suggest hopping on this link and starting an account. They can walk you through the publishing process. Createspace offers an array of services if you need formatting, covers, etc. I personally format myself and I hire my own cover artists. I do have a list of formatters and graphic artists at the bottom of this post to assist you in deciding what to do.

When you are finished publishing your print book, Createspace does have an option to publish your kindle book right there on your dashboard. However, I prefer uploading my kindle copy through my KDP dashboard. Mostly because I don’t like the way the book converts from paperback to ebook from Createspace. I like to make separate files. You will need to have a Table of Contents in your kindle book, so if you don’t know how to create one, I suggest hiring a formatter to help you with this.

Here is KDP’s link: https://kdp.amazon.com/

And here is where another decision comes in for you. Amazon has a program called Kindle Unlimted. In this program readers can pay a monthly fee and borrow as many books as they’d like (10 at a time). Authors who participate in this program get paid per page for the books that are borrowed. However, in order to be in this program your ebooks will have to be exclusively sold through Amazon. You can read more on the program at the KDP site. I’m giving you a tiny overview just to let you know that is an option. Personally, I am in this program and have found it to be a lucrative choice for me. But I know many other authors who successfully sell on other platforms and don’t want to be tied down to one. So that is up to you.

If you decide to publish on other platforms, the links are below:

http://www.smashwords.com/

https://www.nookpress.com/

http://www.apple.com/ibooks/

There are more, but when I published on all platforms I used smashwords as my distributor so I didn’t go to each individual site. I’ll let you figure that out. I can’t spell everything out for you, after all. 😉

Now that your book has a beautiful cover, is fully formatted, edited, and you’ve set up accounts at all these sites, you are ready to press publish…but wait!! Have you thought about marketing, branding, promotion?

I waited until I had many books under my belt before branding and, honestly, I think that was a mistake. I also waited until my first book came out before starting to build a social media platform. Second mistake. I suggest getting these together before publishing.

Join all social media sites and get fan pages going:

Facebook

Instagram

Twitter

And set up a website, like the wonderful one you are on right now. Make sure to post relevant, fun stuff on all of these platforms. Not just posts pushing your work, but personal stuff, quizzes, pictures, teasers, information, etc.

You can check out my pages here:

My facebook

My IG

My Twitter

Also, think of what kind of author you want to be known as. You are not only selling a product. You are selling yourself. You are a brand now, and you need to be consistent with that brand. Once you come up with the answer to that question, I suggest hiring a graphic artist to put together a branding package for you.

For me, it was important for readers to know that my books are sweet, clean romances. Therefore, my branding looks like this:

logo

 

 

Gah, this was a lot of information. Now it’s time to stop and take a deep breath. Let it all out. There you go! You can do this. It sounds more complicated when it’s laid out like this. But you’ll get the hang of it.

Now you’re ready to publish your book. Good luck!!

Below are lists of people in the business who will be more than happy to work with you!

 

Graphic Artists:

White Rabbit Designs

Mae I Design

The Cover Lure

Stephanie’s Cover Design

Melancholy Muse

Desiree DeOrto

Okay Creations

C & K Creations

ZH Designs

Emily Witting

There are many more, but these are the ones I’ve either personally worked with or think highly of.

Editors:

www.editsbyv.com

www.beyonddeflit.com

Editing for Indies

Crimson Editorial

Formatting:

Nadege Richards

Formatting by Leigh

Champagne Formats

Shanoff Formats

I hope this information was helpful. I wish you all the best in your endeavors.

 

 

 

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